Subway

Agency | McCann London

Make It What You Want

POS & activation for a number of different campaigns for Subway. Creating design that was engaging and pushed the concept of
‘Make it what you want’ further.

Double the feel good

Creating a raft of surreal depictions of "doubling up" to
promote a two-for-one offer on World Sandwich Day. A TV spot featuring singing tomatoes was supported by gifs for social featuring breakdancing robots, jazz drumming cats and
exploding sumo wrestlers.